It may be hard to distinguish a good travel company from a bad travel company for a first time traveller. Luckily, more experienced travellers are more than willing to give their two cents regarding which travel agencies should one go to and which one must (probably by all means) avoid. Most of the time, the experience one encounters after the trip is made gives the travel agents away. By the time the trip ends the traveller can already have a general feel if the travel agents have done a good job or a bad job.
Good travel agencies are usually discovered via word of mouth. People would tend to recommend companies they have tried and left them feeling satisfied of the whole travelling experience. Well, word of mouth also happens to get bad companies across—on a negative publicity level.
To be good, travel companies find ways to anticipate their customer’s needs. These needs (and wants) are bundled in a way that will delight customers that are concerned about the price. An agent will be cut above the rest if, by only being provided with a traveller’s budget, he or she is able to come up with an itinerary that gives the most bang for the buck without sacrificing the activities and everything else that is usually ceremonial in a trip.